Over All Outcome of Class

The over all outcome of Digital File Preparation was a great experience. I learned many things in this class and I feel that they will benefit me in the future. I liked the teacher and the way she taught the class. It was well prepared and was understood well. I have learned more about Adobe software and how to use them with different projects such as Notepads, Business Cards, Direct Mail, Publication Ads, and more. I enjoyed taking this class and completing all the required assignments.

Final Project

Thumbnails

Rough

Target Audience
The audience for this project are females and males, ages 17-elder, race black, and members of Alpha Kappa Alpha sorority


Production Cost
-Invitation Card 4.5 x 7 Fold/ Reg. 5 x 7 (2sides) 500 Quantity
Uncoated paper: Hammermill 80# Cover 7 x 9.5
Front: Color Back: Color
Fold: Hand 1 Fold
Score: 1 Score
Price= $236.82

-Envelopes 500 Quantity
Size: 6 x 9 Booklet Envelope
Price= $7.54

TOTAL + TAX= $265.25
 


Call to Action
marqusbibbs09@yahoo.com
marqusb.blogspot.com
Alpha Kappa Alpha sorority

Final Image

 

Publication Ad: Project 4

10 Thumbnails

 Rough

Target Audience
The target audience for this project is males from the ages 24-30 and all races.


Purpose
The purpose of this project is to promote a publication ad for a magazine. This ad is for the GQ  Australia magazine and is presenting men's fashion clothing.


Call to Action
marqusbibbs09@yahoo.com
Microsoft tag
marqusb.blogspot.com


Ad Specifications (printing)
The ad specs for GQ Australia Magazine:
 The document sizing is: Full Page
  Bleed 284mm x 114mm wide
  Trim  276mm x 220mm wide
  Type 260mm x 204mm wide


I had to convert these specifications into inches:
  Bleed 8.9764in x 11. 1811in              Paper Size 8.5in x 11in
  Trim  8.6614in x 10.8661in               Bleed - Trim= BLEED AMOUNT .1575in x .1075
  Type  8.0315in x 10.2362in               Trim - Type= MARGIN AMOUNT .31495


Final Image

Microsoft Tag

 

 

 So what are they? Much like QR codes, they are called Microsoft tags. Also, like QR codes, they are easily generated and readers are available.

Learning Outcome
What I learned after doing thing project is what it takes to present a publication ad into a magazine. I learned how to do the math for ad specifications to make sure that the ad is correct when making and correct when headed for print with the magazine company. 



  

Newspaper Ad: Project 3

10 Thumbnails

Rough

Target Audience
The audience for this project is males and females, all ages, and all races.

Purpose
The purpose of this project is to promote a newspaper ad of a barber shop including a coupon of a free hair line with the purchase of 5 hair cuts.

Call to Action
email: marqusbibbs09@yahoo.com
phone: (816) 753- 5327
walk ins: 3841 Main St Kansas City, MO 64111
Use a coupon

Specifications
 Formula


5col x 5"= 25"


25 x $4= $100


Indesign = 9.87" x 5"

Bitmap
Also for this project we are using a term called, "bitmap." Which is a type of graphic consisting entirely of lines, without any shading.


Why
Why I chose the images and content to reach this target audience is because it is catchy and readable. 

Final 

Variable Data Direct Mail: Project 2

5 thumbnails front, 5 thumbnails back

 1 Rough Front and Back

Purpose - The purpose of this variable data direct mail is to promote a clothing line to a specific target audience.


Target Audience - Males and Females (18-35). People that are interested in (dope) great clothing. That's artistic, fun, loyal, unique and much more.


Call to Action- My name is Marqus Bibbs. You can contact me: marqusbibbs09@yahoo.com


Screen Grab of Final PDF

Synopsis of overall project

Layout: 5x7 Full Bleed 4 color 

Through the whole process of Variable Data Direct Mail it was a excellent project. There are many steps in making a fantastic final piece. First, it began with the creation of thumbnails and a final rough. Within this a purpose, target audience, and call to action was designed. 

Second, screen grabbing the rough to design in a Mac program Adobe illustrator.  This process took valuable time and effort to make a great piece of direct mail. Making this design on the software is called a vector. These vectors then will be placed into another Mac software Adobe Indesign. 

This creates links so the file from illustrator won't be lost and always connected. Also, in Indesign fonts are are used to present information placed on the Direct Mail. 

Final, files are saved exported into a PDF and also packaged. Now, files can be transferred or printed. 

Note Pad Assignment: Project 1

Note Pad Specifications:


5 x 7 inch or 7 x 5 inch
Black ink only | bleed or no bleed
50 sheets per pad
padded
chip board back
Price per pad___3.25 plus tax. total 3.52_____
How long will it take to create the pads___2 days______
What type of file do they need to print the pad___PDF(InDesign)______
Source for information

10 Thumbnails & 1 Rough

 Purpose, Target Audience, and Call to Action

Purpose - The purpose of this Note Pad assignment is to create a Self- Promotion note pad to exhibit my skills and also present to a potential employer of who i am and the abilities that I include.

Target Audience - My target audience for this Note Pad assignment is to people who have the love of creativity and like unique star images. (Males or Females, Any Age, Any Race)


Call to Action - My name is Marqus Bibbs. You may contact me at marqusbibbs09@yahoo.com. Thanks for your time and support!

Screen Grab of Final PDF file

Examples of 4 designs

 

 Crop Out Background

Take Pen tool > Go around image. Go to Paths > Save paths. Then Save clipping path. Save image as a EPS file.

                                                                             Duotone

First go to Image > Mode > and select Duotone. This now gives the access of changing the colors in the color library. Then save image as a EPS file

                                                                            Grayscale

First go to Image > Mode > and select Grayscale. Now save as a TIFF file. 

                                                                              CMYK

First go to Image > Mode > and select CMYK. Then go back to Image > Image Size > make it 300 resolution. Go back to Image > Canvas Size > make it 6.25 x 4.5 . From this point select View > New Guides > Create Vertical 1.25 and Horizontal 1.25 . Repeat same steps with another set of guides Vertical 6.125 and Horizontal 4.375 . Go to Layers > now Flatten Image. Save file as a TIFF also make it Macintosh.